Today, employees are using Google apps to enhance their real-time communications and collaboration processes. Any person with a Google account can access Google Apps anywhere and anytime with an Internet connection.Most probably you are familiar with Gmail, but there are plenty of other Google apps for business that you may not be knowing about. These apps enable companies to heighten their productivity, communication and collaboration. The influence of these apps is expected to rise in the next two years.Let’s take a look at some of the most useful apps that can be used to enhance business collaboration:1. Better Collaboration with Less Email CutterGoogle’s Gmail for Work boasts a Priority Inbox that identifies your important incoming messages and separates them out from everything else. This will helps you to increase your efficiency by cutting down on email clutter and focusing on what is important to you. Also, the Google Apps for Business suite connects with other cloud apps to improve collaboration.Example: One example of such app is Cirrus Insight, which allows employees to manage Sales force from within Gmail, linking emails, adding contacts and updating opportunities, therefore, making sales prospecting and lead-generation processes more efficient.2. Better Collaboration with People via Chat and VideoIf you are already in your Google world, then there is no need to use separate instant messaging. Thanks to Google Hangout, now you can bring your conversations to life instantly. This app fuels the desire for seamless collaboration by allowing users to text chat live, video chat with up to 10 people and migrate between text and video. Google Hangout syncs conversations so you can keep tabs on where conversations begin and end, and also how long the conversation other people have read.3. Better Collaboration with Embedded CommunicationEmbedded communications integrates real-time communications like messaging, call routing, click-to-call, location awareness and mobility with Google Apps. Using these communication tools with Google Apps, now you can manage all your critical communications from Gmail.4. Better Collaboration on Projects with File sharingGoogle Drive for Work provides you large storage so that whenever or whenever you need any work file, you can access them. Work files can be accessed from any device and can be shared with associates and users, even with those who don’t use Google Drive. Customers can scan documents with mobile device cameras and easily convert them to PDF files.Use these Google apps to increase collaboration and communication in your organization. These apps will also helps you to increase your productivity.
It’s just not enough to be brilliant. People must know and remember that you are. Let’s face it, walking around feeling complacent and entitled because you know you’re brilliant is not a viable strategy, right? So if you want to be known, remembered and recognized, it’s critical you build a brand that not only positions you as brilliant – but as irresistible and indispensable, too. How do you do that? You create a potent brand.Potency defined OK. Let’s start with a definition of potency here just to get us all on the same page. The word ‘potent’ means (i) power; authority, (ii) efficacy; effectiveness; strength; and (iii) the capacity to be, become, or develop; one’s potentiality; and (iv) a person or thing exerting power or influence.In other words, the more potent your brand, the more powerful, authoritative, effective, strong and influential you are. The best part? A potent brand makes it easier for your world, so to speak, find you, get to know you and then, want to engage with you (work with you, employ you, salute you, etc.) You get the idea.So how do you start building a potent brand? The world is moving at a staggeringly fast pace. It’s never been more important to get a grip on your brand’s core values, what it stands for and why it’s meaningful.It starts with asking questions. Take a look at the six clues below plus questions. See how willing you are to give your brand a leg up, as they say. It’s likely to turbo charge your thinking. It’ll then, hopefully get you moving forward – and building a brand with potency.1 Be Chief Influential Officer of your Brand• Are you poised to become the Go-To-Resource within your area of expertise Y/N?• How willing are you when it comes to getting out of your comfort zone Y/N?• Are you ready to stake out your territory in a more authoritative way Y/N?• Is your Brand Pulse showing strong, pumping and vital signs? (the last time you checked?) Y/N?• Would you describe your brand as robust and hardy Y/N?• Is the world around you noticing you’re becoming a center of influence Y/N?2 Set the Right Tone for your Brand• Are you clear about the intention behind your brand Y/N?• Are you really communicating you are who you say you are Y/N?• Is your brand’s voice clear, authentic and aligned Y/N?• Are you regularly minding your brand’s behavior Y/N?• Is your brand’s attitude welcoming, empathetic and transparent Y/N?3 Start Seeing your Brand as your Platform• How committed are you to showing up in your brand Y/N?• Would you give yourself a high score when it comes to inspiring your world Y/N?• Do you actually think about changing the world Y/N?• Are you at ease speaking confidently from your brand platform Y/N?4 Pay Close Attention to your Brand’s Emotional IQ• Would you say your brand lands a high score when it comes to empathy Y/N?• Are you aware the world around you has feelings about you and your brand Y/N?• Do you think you might be keeping your world at arm’s length Y/N?• Do you focus on actually creating strong emotional connections in your communication Y/N?5 Focus on Being 120% Authentic• Are you spending much effort on creating a consistent brand Y/N?• Do you know exactly what a congruent brand looks like (let alone feels like?) Y/N?• Would the world around you give you a high score as an authentic brand builder Y/N?• Do you know that feeling when your brand is out of alignment Y/N?(You always know when the wheels of your car are out of alignment, right?)6 Face Facts: The Money’s in the BrandNote: Potent brands are profitable. The definition of business, after all, is about profit, purchases, commerce and volume of trade.• So are you paying enough attention to what your world really needs the most Y/N?• Does your brand consistently deliver what your world is craving Y/N?• Are you willing to let your brand go to work for you Y/N?OK. How potent is your brand feeling right now? P.S. Don’t ever forget that building your brand is always a work in progress. (That’s the good news Y/N?)Author: Mary van de Wiel (aka Van) is best known for her global expertise when it comes to coaxing out the real power in brands to dramatically increase sales. Van is founder and Creative Director of ZingYourBrand.com. She is a weekly contributor to Dan Schawbel’s Personal Branding Blog and the author of soon-to-be-published Dead Brand Walking: A Brand Therapist’s Viewpoint. Follow her on Twitter @maryvandewiel
All the talk about “Health Care Reform” has certainly ignited a fire in countless Americans! Every national news and talk radio show is focused on this hot button topic recently.The economic crisis is clearly the catalyst for the proposed sweeping changes in national “health” care. Scarce funds and resources, as well as a pending economic “collapse” (as some describe) are forcing us to consider how to manage health care in tough times… and in extreme circumstances.We’re hearing terms like “rationed health care”, “socialized medicine”, “universal insurance” and the “value of human life”. It’s no wonder this subject has sparked such heated dialogue.Spending the first 23 years of my life in “socialist” Canada, and still spending much time and energy in their medical system with both of my parents, I may have a different perspective from the sensationalized one being portrayed in media.I’m perfectly willing to admit that I don’t understand all the politics and red tape involved. I simply have a memory of how things really played out in that system and countless experiences to call upon.Growing up, I quite clearly recall paying out of pocket for many doctor’s and specialist’s visits, treatments and procedures, and paying a partial “co-pay” for the remaining forms of care: physical therapy, surgery, prescriptions, etc. Not exactly the picture I continue to see painted on the news.Studying and working within the field of health and wellness for the past 18 years, I know I have a different perspective. First, I wish we’d quit calling this “health care”. The subject of this conversation is “sickness care”. I know I can’t change that, but it annoys me! Words are important.I have no challenge with paying for – investing in – my own health. I will gladly invest in lifestyle choices that proactively build better health. Choices like: healthier foods, high quality nutritional supplements, pure water, exercise classes, equipment and tools, Chiropractic care, massage, less toxic personal care, household and lawn care products, and so on. I don’t expect a hand out for any of these things… although it would sure be nice! It’s just not realistic. My health and my family’s health is my responsibility.If we continue to talk about sickness care as though it will somehow provide us with health, we’ll continue on our devastating trend of unparalleled rates of chronic illness in all age groups. We’re confused.What drug, surgery, insurance plan or federal program could ever fix a problem due to a lack of fresh, healthy, whole, untainted (genetically required) real foods? Or a problem due to sedentary living and lack of regular (genetically required) movement? Or a problem due to a lack of healthy emotions like love and joy? Or a problem due to toxic thoughts and emotions like fear, worry, hate and hopelessness?Thinking that national “health care” is responsible for our health is irresponsible on our part. It’s also foolish. Their paradigm is still the sickness paradigm. Why on earth would we expect them to deliver us health?Do I think that we should have a system to help those in need achieve better health and receive sickness care when needed? Yes. But I sure would love to see the main focus of such a program be on “health”! I’m certain we’d spend FAR less on sickness care (and “health care” as a whole) if that were the case.I’d also love to see the pharmaceutical industry focus on health rather than profits, and drugs only be used for life-saving endeavors… but I digress!I’m blessed to live in a country with excellent sickness care options. In the case of emergency or trauma or life-saving procedures we have the best. In the case of “health care”… not so much! Sadly though, it’s all there. Everything we need in order to create ideal health is right here at our fingertips. As a culture, we just keep overlooking it and choosing sickness care, expecting health as the outcome.Our paradigm is inaccurate.As individuals, imagine if we all began to proactively take steps to create better health. We would no longer play the role of passive by-stander or helpless victim in this game. That’s where I think our focus needs to shift – why wait around to see what’s decided FOR us? Regardless of whatever decisions are made by this current administration, we can certainly become healthier one by one, family by family. Isn’t this the perfect, most necessary time to take responsibility for our own health and safety?Science has clearly shown us that it’s our lifestyle choices – how we eat, how we move, how we sleep, how we respond to stress – that directly determine our level of health, function, performance and our ability to prevent and reverse chronic illness. Getting healthier means making more pure and sufficient choices while simultaneously reducing toxic and deficient choices. No one can do this for us but US.When we shift to this responsible, proactive and accurate belief about health care, THEN we will have a truly beneficial health care reform and a profound strengthening of our economy!